The Goal: This platform would allow Associates to create their own RE/MAX, MOTTO or Teams logo while keeping their logo within brand standards.
The Problem: Associates spend $150+ for their logo. Time spent emailing back/forth to HQ for approval. The RE/MAX brand is being diluted by incorrect logo use
The Solution: Offer our Associates a free resource. Give them their time back to focus on sales. The RE/MAX brand stays strong.
Options for associates to select color and fonts that are brand approved. Also, the correct amount of spacing is added around the logo.
Once the have created their logo, the associate can download the logo format they need. 
There will be an option for the associate to create an more personalized office name.
They will have the same option to create and download the file type needed.
User Persona
Problem Statement
Journey Map

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